Senior Living Digital Marketing
The day comes when family members and adult children have to consider putting their parents or spouses in assisted living or senior communities. Webmix Networks SEO has experience working with senior living clients across the country, as well as in Denver.
Marketing to seniors and their families has changed drastically in the last ten years. Though print marketing is still an option, your company could fall behind the competition if they don’t also utilize the latest advertising platforms. SEO and new Digital marketing ideas are vital to the long term success of any company.
There are several different platforms and marketing services available for senior targeted ads. Webmix Networks SEO can help you utilize all of them. Webmix Networks SEO is an experienced senior living marketing agency and has provided advertising and consulting services for assisted living facilities across the United States and in Canada.
Senior Living Digital Marketing
There are a wide variety of digital marketing strategies that you can create to attract prospective residents for senior care. However, marketing efforts for senior living and assisted care are magnified when you take a multi-channel approach to your advertising. Our marketing and sales team will help your create a perfectly tailored campaign.
PPC Advertising for Assisted Living
One of the marketing strategies for assisted living facilities that we recommend is pay-per-click advertising. Pay-per-click advertising is a very cost-effective strategy that can fit every assisted living facility’s budget. Webmix Networks SEO has created several PPC ad campaigns and we specialize in demographic and geographic targeting of assisted living ads.
In addition to offering PPC consulting and management, we also offer auditing services of your current PPC campaigns. We can analyze your assisted living advertising ideas and can tweak your PPC ads to become even more effective.
Senior Lifestyle Facebook Advertising
Facebook ads are more effective for assisted living facilities than you might imagine. Webmix Networks SEO can create Facebook ads for your assisted living facility that focus on your target audience.
LinkedIn Advertising to the Senior Lifestyle
LinkedIn is another advertising platform for assisted living facilities to consider. It is a valuable place to showcase events at your assisting living facility, your assisted living experience, and the services you offer. It is also a great place to connect with others in the senior living industry. Therefore, LinkedIn should be considered when marketing assisted living.
Senior Living Content Creation
Content creation is just as important as traditional marketing. Every assisted living website needs to regularly post fresh content for search engine optimization. Webmix Networks SEO has trained professional writers that can write optimized content for your assisted living website.
Our staff members have previous experience writing content about assisted living services and facilities. Our quality targeted content marketing and blog posts will quickly convert to lead generation. We can also write geographic landing pages, specialized landing pages, and more original content for your assisted living to help you gain a higher organic search ranking.
Social Media Content Creation Targeting Seniors
Social media provides a valuable opportunity for assisted living companies to provide information about their services and facilities. Webmix Networks SEO can also help you use your social media channels to create content that increase your clientele. We can create targeted marketing for assisted living communities.
Content Creation for Assisted Living Communities
One common problem we see with assisted living websites’ content is that it is generic, redundant, and not often updated. Website content creation is an important component of assisted living SEO. Senior living websites should be frequently updated and feature rich. Webmix Networks SEO can help you regularly update your website with new content.
Web Development geared toward the Senior Lifestyle Target
Whether you need a brand-new assisted living website or help updating your existing one, Webmix Networks SEO can help. Our developers are fluent in custom HTML, JavaScript, and CSS. We can build new pages of content for your website on any platform to showcase your cutting edge assisted living marketing ideas. For example, it will always be important for potential residents and their families to view the facilities and meet the staff members in person, but perhaps offering virtual tours on your website would be a great marketing solution.
Our web developers have previous experience building websites and marketing assisted living services. Having a well developed and up to date website is an important element of any marketing plan for senior living communities.
Local SEO Services for Senior Homes
One of the most important factors for assisted living services is Local SEO. We recommend you optimize your website for Local SEO as soon as possible. It’s important for you to be at the top of the search engine results pages in your own city or town.
We can evaluate your current position in the senior living facility market, fix any errors on your current local pages, or add new ones for you. Local SEO services ensure you have targeted your marketing for assisted living communities that are in your community.
Senior Living Local Search Rankings
Local SEO ranking is very important for assisted living services and retirement communities. When potential residents and their families are looking for assisted living services in your area, your website needs to rise to the top of the search engine results. Webmix Networks SEO can help you improve your search ranking and beat your competitors.
Online Business Listings for Senior Services
Business listings are still an important factor for assisted living services. One of the most important parts about business listings is that they are consistent. For assisted living services, we find that this is typically not the case. Webmix Networks SEO can help you make your assisted living listings and business information consistent across the internet, which will help your search ranking.
Google My Business for Assisted Living Services
Many of us have heard of the importance of Google My Business over the past decade. Google My Business gives your senior targeted business the opportunity to highlight your services through pictures and content that resonate with local community members
An incomplete profile makes your business look neglected, so it’s important to have all information filled out completely. Although many baby boomers don’t look for anything beyond a phone number, their loved ones are likely to conduct a thorough search of your online presence. Maintaining your Google My Business page with updated events, photos and info will help you stand out to prospects.
Bing Local for Assisted Living Companies
Contrary to popular belief, many internet searches are still performed on a platform other than Google. You need to make sure that Yahoo and Bing listings are updated too. We often see this area neglected for assisted living services. We can help you update or create your listings on Yahoo and Bing.
SEO Analysis for Assisted Living
If your website has issues, Webmix Networks SEO can help you find them. Our thorough SEO Analysis will help us determine how to fix any issues so your website can rank higher in organic search.
SEO Services for Assisted Living Communities
No matter how technical the SEO issue is with your website, our experts can help. Webmix Networks SEO can also perform on-site SEO and off-site SEO for your website, create ongoing quality content, and more. We often see issues with assisted living websites like duplicate meta-tags, duplicate title tags, poor user experience, and slow site speed. Webmix Networks SEO can fix all of those problems for you and help you optimize your site.
Link Building for Senior Living Communities
It’s important to cultivate plenty of inbound and outbound links for your assisted living website to achieve a higher search ranking. Webmix Networks SEO can help you find any broken links on your website and fix them, as well as add new quality links.
Senior Living Marketing and Assisted Living Consulting
What is your assisted living marketing approach? Webmix Networks SEO can help you come up with a modern marketing strategy customized for your assisted living business. We can work with you to address and correct problems, choose the right form of advertising for you, and help you brainstorm ideas you might never have thought of without our help. We can work with you to develop a cohesive assisted living marketing plan.
Social Media Analytics for Senior Lifestyle Services
If you are already using social media to promote your assisted living services, Webmix Networks SEO can help you use analytics to determine what is working for your business and what isn’t. If you aren’t getting the leads you hoped for, our marketing and sales team can help you find out why and brainstorm some new senior living marketing ideas.
Web Analytics for Senior Living Companies
Webmix Networks SEO can help you choose the best tools to monitor your assisted living website’s analytics. We can also help do the monitoring for you, so it’s one less thing for you to worry about. Our dedicated content and data team is ready to help you increase conversions and gathering contact information so that you can fill your senior living communities faster.
Marketing Analytics for Senior Lifestyle Communities
Assisted living services are a competitive industry. But Webmix Networks SEO is an assisted living marketing agency that can help you rise to the top. Other senior living marketing agencies might not have your best interests in mind, but we do. For help with your assisted living marketing strategy, contact Webmix Networks SEO today. We can help you make your assisted living marketing plan more effective and also help with advertising, your search ranking, and help you beat the competition!
Webmix Networks SEO works with businesses and agencies in over 125 different business categories. Learn how we can help your business with a specific marketing plan by industry.
Digital Marketing Services
Webmix Networks SEO is a Digital Marketing Agency with a suite of Digital Marketing Services for all types of businesses and individuals that are looking to make an impact in the digital world.